Commercial Policy Study

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As part of the Town’s Official Plan Review, we are undertaking a Town-wide Commercial Policy Study to ensure a sufficient amount of land is designated to meet the commercial and retail needs of the Town’s growing population to 2051. The Commercial Policy Study will provide recommendations with respect to:

  • commercial land supply and demand based on a market analysis;
  • commercial land use structure and designations, including the location and types of permitted uses;
  • the evolving commercial and retail market needs in the Town ; and
  • strategies to improve the vitality and vibrancy of the Downtown Core in the community of Stouffville and assess the role and function of other commercial areas.

Business owners and the community will be consulted throughout the Study through a series of online surveys and community workshops.

To stay engaged throughout the Study, receive updates and provide your input, please sign-up for our Interested Parties email list by emailing: opreview@townofws.ca.

For more information on how to participate, or to receive hard copies of the information, please contact Tim Hayward, Policy Planner II, Town of Whitchurch-Stouffville at opreview@townofws.ca or (905) 640-1910 ext. 2234.

Please supply your comments by June 1, 2021.


Project Overview

The Commercial Policy Study is being undertaken in two phases, which generally include the following tasks:

Phase 1 – Market Analysis and Background Review

  • Inventory of existing commercial space and vacant commercial space/lands;
  • Analysis of Stouffville’s current shopping patterns, customer draw and unmet shopping expectations;
  • Review of national, provincial and local commercial trends and best practices and innovative approaches;
  • Identification of trade areas and future potential opportunities and constraints for the commercial areas; and
  • Commercial needs analysis based on the 2051 planning horizon.

Phase 2 – Policy Review and Framework

  • Review of current commercial policies in terms of strengths, weaknesses, opportunities and threats;
  • Develop commercial policy principles to guide development of new policy framework;
  • Provide recommendations for a new commercial policy framework/structure, including updated land use designations, permitted uses and recommended locations.

As part of the Town’s Official Plan Review, we are undertaking a Town-wide Commercial Policy Study to ensure a sufficient amount of land is designated to meet the commercial and retail needs of the Town’s growing population to 2051. The Commercial Policy Study will provide recommendations with respect to:

  • commercial land supply and demand based on a market analysis;
  • commercial land use structure and designations, including the location and types of permitted uses;
  • the evolving commercial and retail market needs in the Town ; and
  • strategies to improve the vitality and vibrancy of the Downtown Core in the community of Stouffville and assess the role and function of other commercial areas.

Business owners and the community will be consulted throughout the Study through a series of online surveys and community workshops.

To stay engaged throughout the Study, receive updates and provide your input, please sign-up for our Interested Parties email list by emailing: opreview@townofws.ca.

For more information on how to participate, or to receive hard copies of the information, please contact Tim Hayward, Policy Planner II, Town of Whitchurch-Stouffville at opreview@townofws.ca or (905) 640-1910 ext. 2234.

Please supply your comments by June 1, 2021.


Project Overview

The Commercial Policy Study is being undertaken in two phases, which generally include the following tasks:

Phase 1 – Market Analysis and Background Review

  • Inventory of existing commercial space and vacant commercial space/lands;
  • Analysis of Stouffville’s current shopping patterns, customer draw and unmet shopping expectations;
  • Review of national, provincial and local commercial trends and best practices and innovative approaches;
  • Identification of trade areas and future potential opportunities and constraints for the commercial areas; and
  • Commercial needs analysis based on the 2051 planning horizon.

Phase 2 – Policy Review and Framework

  • Review of current commercial policies in terms of strengths, weaknesses, opportunities and threats;
  • Develop commercial policy principles to guide development of new policy framework;
  • Provide recommendations for a new commercial policy framework/structure, including updated land use designations, permitted uses and recommended locations.